Cookie Policy

Last updated: 15 March 2026

What Are Cookies

Cookies are small text files that are stored on your computer or mobile device when you visit our website silverlines.top. They are widely used to make websites work more efficiently and provide information to website owners about user behaviour and preferences.

Cookies help us understand how visitors interact with our website, which pages are most popular, and how we can improve the user experience. They also enable us to remember your preferences and provide personalised content and advertisements.

This Cookie Policy explains what cookies we use, why we use them, and how you can manage your cookie preferences when visiting our website.

Why We Use Cookies

silverlines uses cookies for several important purposes that enhance your browsing experience and help us improve our services:

Essential Website Functionality:

  • Maintaining your session as you navigate through our website
  • Remembering your cookie preferences and consent choices
  • Ensuring website security and preventing fraudulent activity
  • Enabling contact forms and other interactive features to function properly

Performance and Analytics:

  • Understanding how visitors use our website and which pages are most popular
  • Measuring website performance and identifying areas for improvement
  • Analysing user behaviour to enhance our services and content
  • Monitoring website traffic and usage patterns

Marketing and Advertising:

  • Delivering relevant advertisements based on your interests
  • Measuring the effectiveness of our marketing campaigns
  • Enabling remarketing to show you relevant ads on other websites
  • Personalising content and offers based on your preferences

Types of Cookies We Use

We use different types of cookies on our website, each serving specific purposes. Below are the main categories of cookies we employ:

Necessary Cookies

These cookies are essential for the website to function properly and cannot be disabled. They are usually set in response to actions you take, such as setting your privacy preferences or filling in forms.

Legal Basis: Legitimate interest (essential for website functionality)

Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. We use Google Analytics to analyse website performance and user behaviour.

Legal Basis: Your consent (can be disabled through cookie preferences)

Functional Cookies

These cookies enable enhanced functionality and personalisation, such as remembering your preferences, language settings, and other customisations you have made to the website.

Legal Basis: Your consent (can be disabled through cookie preferences)

Marketing Cookies

These cookies are used to track visitors across websites and deliver targeted advertisements. We use Google Ads and other advertising platforms to show you relevant ads based on your interests.

Legal Basis: Your consent (can be disabled through cookie preferences)

Detailed Cookie Information

The following table provides detailed information about the specific cookies used on our website:

Cookie Name Provider Purpose Duration Type
cookie_consent silverlines Stores user cookie preferences 1 year Necessary
_ga Google Analytics Distinguishes unique users 2 years Analytics
_gid Google Analytics Distinguishes unique users 24 hours Analytics
_gcl_au Google Ads Conversion tracking 90 days Marketing
_gcl_aw Google Ads Attribution tracking 90 days Marketing
IDE Google Ads Advertising personalisation 390 days Marketing

Third-Party Cookies

Some cookies on our website are set by third-party services that we use to enhance functionality and provide additional features. These third-party services include:

Google Analytics

We use Google Analytics to understand how visitors use our website. This service provides us with valuable insights about user behaviour, popular content, and website performance.

Data collected: Page views, session duration, bounce rate, user demographics (anonymised)

Privacy policy: Google Privacy Policy

Google Ads

We use Google Ads for advertising and remarketing purposes. This allows us to show relevant advertisements to users who have visited our website or shown interest in our services.

Data collected: Website interactions, conversion events, ad engagement data

Privacy policy: Google Privacy Policy

Google Fonts

We use Google Fonts to enhance the typography and visual appearance of our website. This service may set cookies related to font loading and caching.

Data collected: IP address (for font delivery), browser information

Privacy policy: Google Privacy Policy

Google Consent Mode v2

Our website implements Google Consent Mode v2, which allows us to respect your privacy choices whilst still providing relevant services. This technology:

  • Adjusts how Google Analytics and Google Ads behave based on your consent choices
  • Uses privacy-preserving techniques to provide aggregated insights when consent is not given
  • Ensures compliance with European privacy regulations including GDPR
  • Allows for conversion measurement whilst respecting user privacy preferences

When you reject marketing cookies, Google Consent Mode ensures that no personally identifiable information is collected for advertising purposes, whilst still allowing basic website functionality and anonymised analytics.

How to Manage Cookies

You have several options for managing cookies on our website. You can control your preferences through our cookie consent banner or through your browser settings.

Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner at the bottom of the page. You can:

  • Accept All: Allow all cookies including analytics and marketing cookies
  • Reject All: Only allow necessary cookies required for website functionality
  • Customise: Choose which types of cookies you want to allow or block

Changing Your Preferences

You can change your cookie preferences at any time by:

  • Clearing your browser cookies and revisiting our website
  • Using your browser's privacy settings to block specific cookies
  • Contacting us at privacy@silverlines.top for assistance

Browser Settings

Most web browsers allow you to control cookies through their settings. You can usually find these options in the 'Settings' or 'Preferences' menu of your browser. Common options include:

  • Blocking all cookies
  • Blocking third-party cookies only
  • Deleting existing cookies
  • Setting up notifications when cookies are being set

Please note that blocking all cookies may affect the functionality of our website and your user experience.

Cookie Retention and Deletion

Different cookies have different retention periods based on their purpose and type:

  • Session cookies: Deleted when you close your browser
  • Persistent cookies: Remain on your device for a specified period or until manually deleted
  • Necessary cookies: Typically retained for the duration of your session or up to 1 year
  • Analytics cookies: Usually retained for up to 2 years
  • Marketing cookies: Typically retained for 30-390 days depending on the provider

You can delete cookies manually through your browser settings at any time, or they will be automatically deleted when their retention period expires.

Impact of Disabling Cookies

While you can choose to disable cookies, doing so may affect your experience on our website:

If You Disable Necessary Cookies:

  • Some parts of the website may not function properly
  • Contact forms may not work correctly
  • Your cookie preferences may not be remembered

If You Disable Analytics Cookies:

  • We cannot analyse how you use our website
  • We may not be able to improve our services based on user behaviour
  • Website performance optimisation may be limited

If You Disable Marketing Cookies:

  • You may see less relevant advertisements
  • We cannot measure the effectiveness of our marketing campaigns
  • Remarketing features will not work

Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we will:

  • Update the "last updated" date at the top of this policy
  • Notify users through our website or email where appropriate
  • Request new consent if required by law
  • Provide clear information about what has changed

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies and protect your privacy.

Contact Us About Cookies

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

silverlines AS

Email: privacy@silverlines.top

Phone: +45 32 35 24 67

Address: Gothersgade 74, 6703 Esbjerg, Southern Denmark

Business Hours: Monday - Friday: 8:00 - 19:00

We are committed to addressing your privacy concerns and will respond to your enquiries as quickly as possible during our business hours.

Related Policies

For more information about how we handle your personal data, please also review our:

  • Privacy Policy - Comprehensive information about data collection and processing
  • Terms of Service - Legal terms governing the use of our website and services